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Dr. Joe McCord, the scientist behind Protandim, devoted his life to the role of free radicals and the problems associated with ageing. One of his discoveries, super oxide dismutase (SOD), is so significant it has been mentioned in over 50,000 peer-reviewed publications.

For his work, Dr. McCord was awarded the Elliott Cresson Medal from The Franklin Institute, presented to distinguished inventors and scientists, putting Dr. McCord in the same company as Pierre and Marie Curie, Alexander Graham Bell, Orville Wright and Henry Ford.